People Counting Solutions on CCTV


Retailers and visitor attractions require accurate visitor information as a key requirement for their business. Hikvision’s people counting system not only counts the number of visitors to a specific location, but also provides statistics for new and return visitors, average visit duration and visit frequency – an all-in-one visitor management solution.

How does people counting technology work?

People Counting CCTV Camera accurately counts people moving through the specified entrance and exit gate . These cameras are ideal for counting people at Shopping Malls , School ,Universities , Banks ,Musium ,Car parkings ,Temples ,Religious places ,Visitor attractions and Airports.

The system uses special People counting CCTV cameras which can operate stand-alone or be networked together to produce a map of visitor numbers across a shopping center for a whole retail chain. People counting CCTV cameras connect to a standard central PC over an existing IP network.

The system accurately detects and records entries, exits, queues and waiting times allowing you to detect how long people spend in one place and how often that place was visited. This lets you test the effectiveness of new displays, compare one display with another, evaluate new store layouts, monitor queuing times and track people around a store.

To verify system accuracy, you can see marker lines flash when the system detects someone crossing the counting zone.

Tests show video people counting achieves over 98% accuracy. This is how it’s done anonymously.

  • Overhead closed-circuit television cameras, or IP cameras, track people’s movements.
  • The camera connects to a people counter (or software) which accurately detects and records how many people pass through the counting zone.
  • The people counting hardware – we also offer people counting via virtual machinesData is made available over web browsers, smartphone apps, the Internet-of-Things, Wi-Fi or via an Ethernet connection. They can also use RS485, RS232 and LoRaWAN communications.
  • Counts can be combined with live sales data in a POS database, giving real-time sales conversion figures.
  • Wide entrances and areas are handled by linking several cameras across the ceiling.
  • The embedded video server lets you view live video footage alongside the people counts, so you can accurately verify, and configure, the system over the internet.
  • Once set up, counts alone can be sent over the network to save bandwidth.
  • Replay counting videos for off-site commissioning
  • Choose the time period over which counts are measured: every hour or every 5 minutes for example.
  • Privacy is maintained – the system knows how many people went where and when, but not who they were. Apart from during set-up, video is not recorded.

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